Cookie Policy
This Cookie Policy explains what cookies are, which types PeekPlayUK.com uses, why we use them, and how you can control your preferences. It should be read alongside our Privacy Policy, which describes how we handle personal data more broadly.
What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help the site remember your actions and preferences, enable core functionality, and allow us to understand how visitors interact with our pages. Similar technologies such as local storage, session storage, and pixel tags may also be used for comparable purposes.
How PeekPlayUK.com Uses Cookies
We use cookies to keep the site working correctly, remember choices you make (such as age verification or cookie consent), measure audience behaviour, and attribute traffic to affiliate partners when you click outbound operator links. Some cookies are set directly by PeekPlayUK.com; others are set by third-party providers whose tools we embed or link to.
Types of Cookies We Use
Essential Cookies
These cookies are strictly necessary for the website to function. They support security, load balancing, age-gate status, and cookie consent storage. Without essential cookies, parts of the site may not work as intended. These cookies do not require consent under UK privacy rules because they are needed to provide the service you request.
Analytics Cookies
Analytics cookies help us understand how visitors find and use PeekPlayUK.com — for example, which pages are most popular, how long sessions last, and whether users encounter errors. This aggregated information guides content improvements and technical fixes. Analytics cookies are non-essential and are used only where permitted by your consent choices.
Affiliate and Tracking Cookies
As an affiliate comparison site, PeekPlayUK.com includes links to licensed third-party operators. Affiliate and tracking cookies record when you click an outbound link, which offer or listing you viewed, and whether a referral leads to a registration or deposit on the operator's site. These cookies allow us and our partners to measure campaign performance and fulfil commission arrangements. They are non-essential and subject to your consent where required.
Third-Party Cookies
Third-party cookies are set by domains other than PeekPlayUK.com. They may be placed by analytics providers, affiliate networks, or operators you visit after leaving our site. We do not control how third parties use cookies once you navigate away from PeekPlayUK.com. Each third party is responsible for its own cookie practices, and you should review the relevant operator or provider privacy documentation for further information.
Cookie Duration
Cookies may be session cookies, which expire when you close your browser, or persistent cookies, which remain on your device for a defined period or until you delete them. Essential cookies typically have shorter lifespans aligned with your visit. Analytics and affiliate cookies may persist longer to support reporting and attribution across return visits.
Managing Your Cookie Preferences
When you first visit PeekPlayUK.com, our cookie banner allows you to accept non-essential cookies or review this policy for more detail. You can change your mind at any time by clearing cookies in your browser or adjusting your browser settings to block or delete cookies.
Most browsers let you refuse all cookies, accept only certain types, or notify you when a cookie is set. Instructions vary by browser:
- Google Chrome: Settings > Privacy and security > Cookies and other site data.
- Mozilla Firefox: Settings > Privacy & Security > Cookies and Site Data.
- Microsoft Edge: Settings > Cookies and site permissions > Manage and delete cookies.
- Safari: Preferences > Privacy > Manage Website Data.
Blocking all cookies may affect site functionality, including the ability to remember your age verification or consent preferences. Blocking only non-essential cookies will limit analytics and affiliate tracking but should not prevent core browsing.
Do Not Track Signals
Some browsers offer a "Do Not Track" (DNT) setting. There is no universal industry standard for responding to DNT signals. PeekPlayUK.com currently does not alter its cookie behaviour solely based on DNT headers, but you can manage cookies through the methods described above.
Further Information
For details on how we collect, use, and protect personal data — including information gathered through cookies — please read our Privacy Policy. If you have questions about this Cookie Policy, you may reach us through our Contact Us page.